ABOUT

Morphist is a small jazz-focused agency with deep experience in building highly effective marketing campaigns. We find and create assets to communicate the most compelling stories about artists and organizations. We develop exciting imagery and persuasive messaging strategies. And we utilize a variety of media vehicles to achieve tangible results.

All Morphist work is led by Mike Charlasch, a music marketing veteran. He has held staff marketing positions at Universal Music Group, Verve Records, SFJAZZ, Windham Hill and Sambuca Jazz Cafes. Mike has produced numerous projects with the Stanford Jazz Festival, Mack Avenue Records, San Jose Jazz, PDX Jazz, the Denver Jazz Fest, Keystone Korner, Blue Note Napa, Jazz Cruises, KCSM, Ken Burns, Drumhead and the Jazzschool. He has deep brand marketing experience with Pepsi USA, Princess Cruises, Clairol, National Geographic, Infiniti, Visa, Levi Strauss, Dole, Wilson and others. Mike’s MBA is in marketing, from UCLA.

Mike has promoted recordings and/or performances from many of the leading figures in modern music, including Chick Corea, Herbie Hancock, Wayne Shorter, John McLaughlin, Joe Henderson, John Scofield, Keith Jarrett, Ron Carter, Michael Brecker and literally hundreds of others. Please view our Artists page for some of the highlights!

Hélène Paulette Côté is an award-winning creative director and graphic designer with decades of experience in some of the world’s largest advertising agencies. Based in New York City, Dallas, Los Angeles and San Francisco, Hélène has managed creative teams at high-profile shops including FCB, Chiat\Day, DDB, RAPP and DMB&B. She has worked with myriad blue-chip clients including Microsoft, Mercedes-Benz, Procter & Gamble, Chase Bank, DirectTV, the US Navy and more. Hélène has received Primetime Emmy, Cannes Lions, London International, One Show Gold Pencil and many other awards.

Originally from Montréal where she studied art and design, Hélène is also an established silkscreen printmaker and painter. Her work has been shown around the world, including at the prestigious Salon d’Automne in Paris. She is currently represented by the KALA Gallery in Berkeley, California. Virtually all recent Morphist projects reflect her graphic design capabilities and some include her original paintings as well.

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