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QUOTES

Some nice things people have said about Mike’s work…

“Mike Charlasch is a professional’s professional. Reliable, efficient, empathetic and most important, trustworthy.”

― Lenny White: Drummer, Composer & Educator

“I’ve worked on several ambitious projects with Mike and I am inspired by his work ethic, organizational skills and passions for music and art. Mike’s focused commitment to success has been an extremely positive experience on all levels and I highly recommend him.”

― Jimmy Haslip: Bassist, Composer & Producer

“Extraordinarily gifted in all areas… His meticulousness and tireless work ethic are off the charts.”

― J.B. Dyas: VP Education, Herbie Hancock Institute of Jazz

“When I think of strategic marketers in our complex field of niche culture, Mike is top-of-mind. I have had the distinct pleasure to know and collaborate with him for upwards of three decades and have benefited from and valued our longstanding relationship.”

― Don Lucoff: President & Founder, DL Media

“I have worked with Mike for over a decade, tapping his talents to drive marketing initiatives at two major jazz festivals. He is a ‘first-call’ marketer on my list. Mike knows music. Mike knows jazz. Mike knows marketing. Mike gets the job done and done correctly, achieving outstanding results while always keeping you looped-in.”

― Chris Doss: Executive Director, PDX Jazz

“Working with Mike is an extreme pleasure. His professionalism and knowledge of the working parts of today’s complex business world are invaluable. He uses his many years of experience and common sense when dealing with the conundrum of social media and marketing tools. I feel confident to have him ‘holding the fort’ in this jungle!!!”

― Simon Phillips: Drummer, Composer & Producer

“Mike’s passion for music and first-hand knowledge of the industry, coupled with his exceptional marketing savvy, make him a rare commodity in our business.”

― Michele Ito: General Manager, BFM Jazz

“Mike was the real SuperHero when it came to the marketing and social media for my GRAMMY-winning SuperHeroes album!  Without him, the project would probably be unknown, still buried quietly in the Batcave.”

― Randy Waldman: Pianist, Arranger & Producer

“Mike is an incredible marketing and communications professional. His (utterly unique) balance of bright creativity and precise technical skill and knowledge were invaluable to me and to the fundraising efforts at SFJAZZ.”

― Kevin Causey: Director of Development, SFJAZZ

“Above and beyond is the name of the game when you are talking about Mike Charlasch. He is a consummate professional who is driven by his passion, understanding and deep love for the music. His concepts and ideas have made a profound impact in my world.”

― Scott Kinsey: Keyboardist, Composer & Producer

“Mike had an immediate impact throughout the organization.”

― Vinnie Freda: EVP, Universal Music Group

“Expertise that has moved the institution to a completely new level… (and) produced immediate results.”

― Susan Muscarella: President, California Jazz Conservatory

“I would strongly recommend Mike for any assignment requiring deep marketing experience, intellect and flexibility.”

― Peter Gordon: Board of Directors, Monterey Jazz Festival

“What Mike did for San Jose Jazz this year was truly extraordinary. I would strongly recommend him.”

― Brendan Rawson: Executive Director, San Jose Jazz

“Creative, expert wordsmith, organized, thorough, drills deep into the issues. Astutely passionate…”

― Chuck Mitchell: SVP, Sony Masterworks U.S.

“Rapidly embraced digital, experiential and social marketing strategies to connect with new audiences.”

― Greg Stern: Board of Directors, SFJAZZ

“I can’t recommend him highly enough for his insight and deep understanding of marketing.”

― David Miller: Executive Director, Stanford Jazz Workshop

“A consummate professional with encyclopedic knowledge of the marketing world.”

― Rebeca Mauleon: Director of Education, SFJAZZ

“The results of Mike’s contribution were everything and more than we expected.”

― Jeff Babcock: Founder & Principal, Cultural Strategies Inc.

“The kind of guy you always want on your team… consistently great ideas… impeccable follow-through.”

― Bob Duskis: President, Six Degrees Records

“A true marketing wizard with great depth of knowledge… along with big picture strategic thinking.”

― Steve Savage: Executive Director, Blue Bear School of Music

“Perhaps his greatest strength is his unwavering integrity.”

― Nate Herr: EVP & GM, Genome

“Highly energetic and creative as a leader of our marketing efforts.”

― James McElwee: Board of Directors, SFJAZZ

“In class, Mike guided students through best marketing practices, while sharing insight and examples acquired through his years of creative work with organizations and individual artists of legendary status. Highly recommended!”

― Mary Ann Zahorsky: Program Manager, SAE Expression College

“One of the most thoughtful and creative marketing executives… Deep knowledge of research methods.”

― Alan Brown: Principal, WolfBrown

“I grew the most professionally while working for Mike. A great source of marketing knowledge.”

― Rob Jacobs: Media Director, Universal Music Group

“He’ll make you and your organization look good, sell well and be proud.”    

― Katie Veni: Major Gifts Officer, SFJAZZ

“Quite creative… Energetic, detail oriented and hard working… well respected by all.”

― Deanna Austin: SVP, Yield Management, Princess Cruises

“Meticulous and creative, he has a reputation for consistently creating high-impact programs.”

― Jon Vanhala: Managing Partner, Crossfade Partners

“He demands the best… resulting in a team atmosphere with a true aspiration towards excellence.”

― Rob Tocalino: Director of Marketing, Mondavi Center, UC Davis

“Smart, thoughtful, creative, passionate and talented in so many ways.”

― Joel Susel: SVP Solution Development, Eagle:xm

“A very strategic, creative, yet disciplined thinker… very collaborative and professional. Two thumbs UP!”

― West Shell III: Chairman & CEO, Conversa Health

“Strategically savvy and conceptual. A focused leader who understands the benefits of collaboration.”

― Tom Saputo: President, Saputo Design

“A passionate and talented brand manager. He was collaborative and has extraordinary attention to detail.”

― Lisa Syme: VP Commercial, Princess Cruises

“Can’t say enough… a master at developing breakthrough branding to achieve extraordinary results.”

― Linus Eukel: Executive Director, John Muir Land Trust

“One of the smartest, hardest working and most strategic clients… Simply stated, he’s one of the great ones!”

― Bill Flora: Director, USA, Hong Kong Tourism Board

“An extraordinary brand manager… with a lightness and sense of humor about work and himself.”

― Craig Martin: President, Martin Global Leaders

“A true visionary… raised the standards for quality creative thinking and brand meaning.”

― David deMerlier: VP, International Marketing, Princess Cruises

“A real understanding of brand value… never afraid to dive into the muck to ensure tight execution.”

― Mike Perdigao: President, Advertising, The Wonderful Company

“A smart, driven, multi-faceted manager.”

― Janet Vennari: SVP, Managing Group Director, Giant Creative Strategy

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