Morphist promoted the GRAMMY-winning SuperHeroes release on BFM Jazz, produced by first-call session pianist Randy Waldman. With wild arrangements of familiar TV and movie themes, the album features jazz giants including Chick Corea, George Benson, Wynton Marsalis, Vinnie Colaiuta, Steve Gadd, Chris Potter, Joe Lovano, Randy Brecker and others. In 2020 we marketed a followup e-book of challenging SuperHeroes piano, bass and drum solo transcriptions. Click or tap for impressive project samples.
Graphics
Morphist created many new images to provide “legs” for an extended marketing campaign, requiring expert photo retouching, compositing and graphic design.
Merchandise
To provide an outlet for SuperHeroes merch, we developed a store at PledgeMusic. Included were signed CDs, sheet music, photos and cymbals signed by Steve Gadd and Vinnie Colaiuta!
Social Marketing
Morphist built all-new Facebook and Instagram accounts, generating massive engagement with this project. Our posts generated hundreds of thousands of views, gaining Randy more than 3,000 new followers.
