After decades of marketing some of the world’s best known brands and musicians, Morphist brings high level skill sets to clients with critical marketing challenges. We are a small agency with deep experience in building persuasive campaigns. We find and create new assets to communicate the most compelling stories about you and your unique positioning. We develop exciting, persuasive messaging and intuitive information architecture. And we utilize modern media vehicles, strategically and efficiently, to achieve tangible results.
Morphist is led by Mike Charlasch, an integrated marketing expert who has held staff marketing positions at Universal Music Group, Verve, SFJAZZ, Windham Hill, Princess Cruises, Pepsi, Clairol and Highway One. He has produced programs for and with Ken Burns, San Jose Jazz, Stanford Jazz Workshop, the LA Philharmonic, the Jazz Cruise, National Geographic, Infiniti, Visa, Levi Strauss, Dole, Symantec, Wilson and other well-known brands.
Mr. Charlasch has marketed recordings and performances for leading figures in jazz, blues, funk and world music such as Chick Corea, Esperanza Spalding, Herbie Hancock, Ravi Shankar, Diana Krall, John Scofield, Kamasi Washington, Simon Phillips, Keith Jarrett, John Coltrane, Eddie Palmieri, Tony Bennett, Yellowjackets, Michael Brecker, Tierney Sutton, Charles Lloyd, Pat Metheny, Wayne Shorter, Lionel Loueke, John McLaughlin, Shakti, Taj Mahal, Robert Glasper, Tower of Power, George Benson, Marcus Miller, Brad Mehldau, Paco de Lucía, Jack DeJohnette, Vince Mendoza, Eliane Elias, Jimmy Smith, Bill Frisell, Roy Hargrove, Chris Botti, Youssou N’Dour, Tony Williams, Charlie Haden, Joshua Redman, Brian Culbertson, Christian McBride, Scott Kinsey, Nicholas Payton, Jimmy Haslip, Randy Waldman, Joe Louis Walker, Kevin Hays, Keb’ Mo’ and many others.
Mike’s MBA is in marketing, from the UCLA Anderson School. He has toured as drummer with Natalie Cole and performed in some of New York’s legendary jazz clubs with Scrunch. More recently he’s recorded an album with The Brian Estlin Confluence and often plays in various groups at the California Jazz Conservatory.