In the first direct mail catalog ever produced for the Blue Bear School of Music, we provide key messages about the institution and a well-organized guide to over 100 classes, workshops and community outreach programs. Morphist mined the archives for testimonials, deployed new photo shoots, re-designed the logo and articulated a compelling new vision of Blue Bear’s impressive story. Click or tap to view the full 68-page catalog, which has since become the template for their quarterly enrollment effort. Awesome, breakthrough graphic design by Hélène Côté.